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GORC UX/UI Redesign

GORC

GORC, a non-profit dedicated to trail advocacy and construction, faced significant challenges with its outdated website. The obsolete UI/UX on their site failed to meet modern standards both in terms of look and functionality. They wanted to give a fresh look with added features. I led the UX and Visual Design on the total website revamp.

The challenge was people were not using the site because too much content was hidden and not easy to find. I did a total revamp for their site to have ease of navigation and a great user journey on the website. With the addition of new features we have done for GORC, such as trail reviews has increased the community's interaction with the website.

Live site: https://gorctrails.com/

Client: Agency
GORC Digital Radium

Role: Year
UX/UI Designer 2023